Step into the creator’s realm, where 2024 is set to revolutionise the game of influencer marketing.

As businesses navigate global challenges, the influencer landscape emerges as a powerhouse of innovation, reshaping survival tactics in real-time.

Influencers aren’t just riding waves – they’re sculpting them. To remain indispensable, they’re surfing the currents of emerging trends. Meanwhile, brands must swiftly pivot to stay ahead in the digital race.

The industry’s anticipated leap from $21.1 billion in 2023 to an impressive $69.92 billion by 2029 signifies a seismic shift in marketing dynamics.

This report is a roadmap through the influencer marketing trends of 2023, and how it will shape 2024. From cutting-edge platforms to inventive content strategies, we unravel the keys to sustained success in a world where influence is currency and connection reigns supreme.


  • Jamie Love is the CEO of Monumental. He is a passionate digital marketer with 10+ years of experience in online acquisition and startup growth marketing. He is passionate about being at the vanguard of digital marketing and PR, as well as being an active member of the LGBTQIA+ community. He has several entrepreneurial achievements to his name as a result of his drive for success.